experience
about us

Lots and lots
of experience
Inter Terra is a leading grower and distributor of high-quality fruit. Our company was founded in the Spanish province of Huelva by Grupo Medina, a strawberry-growing pioneer, and has evolved and expanded to become an international leader in “Sharoni” persimmon cultivation.



3 Generations
with a Passion
for agriculture
Background
The Medina family business group traces back to the 1950s, when its founder, Antonio Medina Lama, who was known for his extraordinary entrepreneurial vision, became the pioneer and true driving force behind strawberry production in the province of Huelva.
Second generation
After graduating in Law, Rocío Medina joined the family-run business, following in her father’s footsteps. Rocío fell madly in love with agriculture and was convinced that it was her true calling, so she carried on with the work she had seen at home. At this stage, she focused on new products such as the SHARONI variety of persimmon, and today the company is the world’s leading producer of this fruit.
Third generation
The arrival of the third generation has seen the Medina Group embark on new projects. Their willingness to embrace change and focus on sustainability injects energy, freshness, modern perspectives as well as essential technological skills for the company’s growth and adaptation in a dynamic business environment.

















